Here’s an interesting case of Google’s local organic algorithm failing to produce the right results, and it tells us a bunch about how they’re trying to produce those local results in the organic results outside of the 3-pack.
I’m sitting here near Sunriver, Oregon, and I search for “restaurants near me”. The 3-pack looks pretty good…it’s got the pushpin very accurately located for me (within yards, in fact, despite the fact that I’m on a PC connected via my cable internet provider, not my cellphone with GPS).
I’m not one of those who think Google is inherently evil, and that everything they do is a devious attempt to trick us into spending more on AdWords. OK, some of what they do is…but they’re a for-profit company, and need to do their best to make a buck for their shareholders…and that’s OK.
The problem with having a virtual monopoly on any given space is that there’s no real incentive to be better than the competition. If you release a version of your software and it’s got problems, the customers won’t leave you in droves because–well, you’re really the only game in town. Continue reading The Problem with Google’s Monopoly→
It USED to be that when you set your location via Search Tools in Google, it would control where Google thought you were searching from, affecting the organic/local universal results and the maps results (yeah, the AdWords results were ALWAYS messed up on this, and still are). Continue reading Setting your city in Google–only works for Maps now→
Independent search engine optimization (SEO) consultant Michael Cottam.Independent SEO Consultant Michael Cottamhttp://www.michaelcottam.com/wp-content/uploads/2014/03/independent-seo-consultant-michael-cottam.jpghttp://www.michaelcottam.com/